An active membership makes up the core of a successful club/association. Below are ideas and examples for attracting and keeping a diverse and involved constituency.

Recruiting Young Alumni

Membership Surveys are a valuable tool. Click here for information and examples.

Sample Dues Mailing

How many alumni, parents, and widows are in your area?
Domestic Clubs/Associations - demographics by club region
International Clubs/Associations - demographics by country

Overcoming Dual Loyalties: The challenge of graduate-school alumni relations
http://www.case.org/currents/2003/February/salopek.cfm

The Many Faces of Alumni
Generational and lifestyle marketing help campuses better target graduates.
http://www.case.org/currents/2002/January/alumniscully.cfm

"Understanding Recruiting and Effective Delegation of People"

"Getting Involved"

Food for Thought: 6 current Trends in Membership Organizations

Membership Development is a Process…

Mobilizing Active Members for Leadership Positions